Bucharest, January 20, 2011 - New members of the Board of Directors of Affichage Romania

Press release (Mediafax)

Bucharest - 20 January 2011 - Two new members were appointed to the Board of Directors of Affichage Romania, the governing body of society. Mr. Thomas Rainer and Mr. Dr. Ulrich von Bassewitz, members of the executive management of Affichage Holding SA - the majority shareholder of Affichage Romania - were elected as new members of the Board of Directors of Affichage Romania, Mr. Thomas Rainer as its new president.

Also, Mr. Rene Rosenberg will join the management team of Affichage Romania as its new Director of Operations. Under the direct supervision of the Board, Mr. Rene Rosenberg will act in connection with the operational management of Affichage Romania.

Mr. Rene Rosenberg is the new Director of Operations of Affichage Romania and the main duties will coordinate the company's business in the market for out-of-home advertising in Romania. Mr. Rene Rosenberg has previously worked for the German company out-of-home advertising Wall AG, where he held various management positions since 1999, the last being the Regional Director for Eastern Europe and Managing Director of Wall Bulgaria. Mr. Rosenberg holds a BA in economics and speaks fluent English and German.

"I am honored to work with the Board of Directors of Affichage Romania. I am firmly committed to continuously improving the local operations of Affichage Holding, according to the group's global operations. Romania is a very important market for Affichage Holding and will take all necessary steps to strengthen its relationship with our customers to build a strong team locally and to continue innovation in this market that offers many great opportunities, "said Mr. Rene Rosenberg.

Mr. Thomas Rainer (Chief Affichage International) is the new Chairman of the Board of Directors of Affichage Romania. Mr. Rainer Thomas specializes in economics. Before taking over the management function which currently holds the Affichage Holding SA, Mr. Rainer led the company's international operations out-of-home advertising Wall AG in Germany and also held the position of co-CEO of International Europlakat Werbegesellschaft mbH, a former joint venture of Affichage Holding SA and Gewista Werbegesellschaft mbH, a subsidiary wholly owned by the JCDecaux SA, the operations in Vienna. As Vice-President of the International Federation of Outdoor Advertising FEPE, a position he still occupies a long period of time, he has extensive experience in the international market of outdoor advertising.

Along with Mr. Thomas Rainer, Mr. Dr. Ulrich von Bassewitz was appointed as a new member of the Board of Directors of Affichage Romania. Mr. Dr. Ulrich von Bassewitz while occupying the position of CFO in Affichage Holding SA. He has worked internationally in consulting and training senior management and, before joining the Affichage Group has worked, among other companies, the Group Management Program SMP St. Gallen AG and Bossard Consultants / Gemini Consulting. Dr. Ulrich von Bassewitz graduated from the University of St. Gallen (Dr. CAB. HSG) holding a bachelor's degree in business economics.

"We are very pleased that the expertise of Mr.. Rene Rosenberg, the new Director of Operations of Affichage Romania. We are confident that the new formula of the Board of Directors of Affichage Romania, along with the new Director of Operations, will coordinate their work effectively and Affichage Romania will ensure the best leadership, so that operations in Romania will reach a higher level of development and will fully integrate Affichage family. We look forward to working with our team and our customers and meet the challenges and opportunities that we offer market in Romania, "said Mr. Dr. Daniel Hofer, CEO Affichage Holding SA.

About the company
Affichage Romania
With a market share approaching 30%, Affichage Romania (along with the other companies in the group) is ranked in second position in the market for out-of-home advertising in Romania.

Nationally, Affichage Romania has over 4686 advertising space, distributed in over 60 cities. Of the total space owned by Affichage Romania, 26% are in Bucharest and the remaining 74% are located throughout the country. Affichage Romania develops projects in partnership with municipalities, street furniture and is present in several cities, including Brasov (bus stops, kiosks selling flowers and press columns), Oradea, Botosani, Vaslui, Sighisoara, Cisnădie (bus) and Bucharest (columns).
Affichage Romania offers a complete range of products can meet at any time as all disclosure requirements of clients and their agencies.
Affichage Holding SA
Affichage Holding SA The company specializes in out-of-home advertising, is listed on the Stock Exchange SIX Swiss Exchange in Zurich.

Among its subsidiaries are leading many companies nationally and internationally. Affichage ranks sixth worldwide in the out-of-home advertising and is considered a trusted partner and principal innovative advertising industry and public authorities.